Aquaculture Europe 2015 kicked off in Rotterdam (21st October 2015) with a keynote presentation by Chris Ninnes on the work of the Aquaculture Stewardship Council in helping the industry to demonstrate sustainability credentials. Standards and certification schemes to help embed and reward good practices was also a focus for other presentations whilst the perspective of a major retailer on consumer preferences was communicated in another keynote presentation by Huw Thomas from the UK Morrison's Supermarket chain. The full breadth of aquaculture related studies were represented at the conference with the Institute of Aquaculture's Nutrition and Reproduction and Genetics groups particularly strongly represented. Further details about the conference On the EAS Website